brand-monitoring

---

name: brand-monitoring

version: 1.0.0

author: Nexscope AI

description: "Brand monitoring tool for tracking mentions across social media platforms. Monitor Reddit, Google News, YouTube, and DuckDuckGo for brand mentions. Includes sentiment analysis, trend tracking, crisis detection, and competitor comparison. No API key required for basic monitoring."

metadata: {"nexscope":{"emoji":"📡","category":"ecommerce"}}

---

Brand Monitoring 📡

Track brand mentions across social media platforms and analyze sentiment.

Installation

npx skills add nexscope-ai/eCommerce-Skills --skill brand-monitoring -g

Features

• Mention Monitoring — Track brand mentions across platforms
• Sentiment Analysis — Positive/negative/neutral classification
• Trend Tracking — Monitor mention volume changes
• Crisis Detection — Alerts for negative spikes or crisis keywords
• Competitor Comparison — Share of voice analysis
• Keyword Extraction — Identify trending topics
• Report Generation — Weekly/monthly reports

Supported Platforms

| Platform | Method | Stability |

|----------|--------|-----------|

| Reddit | Public JSON API | ⚠️ Rate limited |

| Google News | RSS Feed | ✅ Stable |

| DuckDuckGo | Instant Answer API | ✅ Stable |

| YouTube | HTML/RSS | ⚠️ Unstable |

Analysis Dimensions

| Dimension | Method | Output |

|-----------|--------|--------|

| Volume | Mention count | Trend graph |

| Sentiment | NLP analysis | Sentiment score |

| Sources | Platform breakdown | Source distribution |

| Keywords | Topic extraction | Word cloud |

| Competitors | Share of voice | Comparison chart |

Usage

Basic Monitoring

python3 scripts/monitor.py "YourBrand"

With Competitors

python3 scripts/monitor.py '{
  "brand": "YourBrand",
  "competitors": ["CompA", "CompB"],
  "platforms": ["reddit", "google_news"]
}'

Demo Mode

python3 scripts/monitor.py --demo

Output Example

📡 Brand Monitoring Report
Brand: YourBrand
Period: Last 7 days
Platforms: Reddit, Google News, YouTube
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
📊 MENTION OVERVIEW
Total Mentions: 127
├── Reddit: 82 (65%)
├── Google News: 35 (28%)
└── YouTube: 10 (8%)
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
😊 SENTIMENT ANALYSIS
Positive: 45% ████████░░
Neutral:  38% ███████░░░
Negative: 17% ███░░░░░░░
Overall Score: 7.2/10 ✅
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
📈 TREND (7 days)
Mon ████████ 25
Tue ██████ 18
Wed ███████ 21
Thu █████████ 28
Fri ████████ 22
Sat ███ 8
Sun ██ 5
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
🔥 TRENDING KEYWORDS
quality (32x)

shipping (28x)
customer service (22x)
price (18x)
recommended (15x)
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
⚠️ ALERTS
🔴 Negative spike on Thursday (+40%)
   Related to: shipping delays
   Recommendation: Monitor and respond

Crisis Detection

| Alert Level | Trigger | Action |

|-------------|---------|--------|

| 🟢 Normal | < 20% negative | Continue monitoring |

| 🟡 Warning | 20-40% negative | Investigate sources |

| 🔴 Crisis | > 40% negative | Immediate response needed |

Monitoring Workflow

Set up brand keywords

      ↓
Monitor platforms
      ↓
Analyze sentiment
      ↓
Detect anomalies
      ↓
Generate alerts
      ↓
Weekly report

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Part of Nexscope AI — AI tools for e-commerce sellers.