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supply-chain-optimization-shopify

Автор:nexscope-ai

Shopify/DTC supply chain — cash flow, inventory, shipping costs, 3PL optimization.

Установка

Отправьте эту команду своему ИИ-агенту:

npx skills add https://github.com/nexscope-ai/eCommerce-Skills/tree/main/supply-chain-optimization/supply-chain-optimization-shopify --skill supply-chain-optimization-shopify

Документация

---

name: supply-chain-optimization-shopify

version: 1.0.0

description: "Supply Chain Bottleneck Analyzer for Shopify/DTC stores. Diagnose cash flow, inventory, shipping costs, and customer acquisition efficiency. Includes CAC/LTV analysis, 3PL cost optimization, and ad spend benchmarks. No API key required for basic analysis."

metadata: {"nexscope":{"emoji":"📦","category":"ecommerce"}}

---

Supply Chain Optimization — Shopify/DTC 📦

Supply chain bottleneck analyzer for Shopify and Direct-to-Consumer stores. Diagnose cash flow, inventory, shipping, and customer acquisition costs.

Installation

npx skills add nexscope-ai/eCommerce-Skills --skill supply-chain-optimization-shopify -g

Platform Characteristics

| Feature | Shopify/DTC | vs Amazon |

|---------|-------------|-----------|

| Fulfillment | Self-select (ShipBob/self) | FBA |

| Platform fee | None | 8-15% |

| Payment fee | 2.9% + $0.30 | Included in fee |

| Payment cycle | 2-3 days | 14 days |

| Traffic cost | High (self-built) | Low (platform) |

| Data ownership | Full | Limited |

Cost Structure (Shopify/DTC)

Selling Price $XX

├── Product Cost

├── Inbound Shipping (to warehouse)

├── 3PL Storage Fee (e.g., ShipBob)

├── 3PL Fulfillment Fee

├── Payment Processing (2.9% + $0.30)

├── Shopify Subscription (allocated)

├── Advertising (Meta/Google/TikTok) ← Key Cost

└── Net Profit

Benchmark Configuration

BENCHMARKS = {

"shopify": {

"gross_margin": {

"healthy": 0.60, # DTC needs high margin for ads

"warning": 0.50,

"danger": 0.40

},

"shipping_ratio": {

"healthy": 0.08, # 3PL fees

"warning": 0.12,

"danger": 0.18

},

"inventory_days": {

"healthy": 45,

"warning": 60,

"danger": 90

},

"cash_cycle": {

"healthy": 45, # Fast payment

"warning": 70,

"danger": 100

},

"net_margin": {

"healthy": 0.20,

"warning": 0.12,

"danger": 0.05

},

# DTC-specific metrics

"cac": { # Customer Acquisition Cost

"healthy": 0.25, # CAC < 25% of price

"warning": 0.35,

"danger": 0.50

},

"ltv_cac_ratio": { # LTV/CAC

"healthy": 3.0, # LTV > 3x CAC

"warning": 2.0,

"danger": 1.0

},

"ad_spend_ratio": { # Ad spend ratio

"healthy": 0.25,

"warning": 0.35,

"danger": 0.45

}

}

}

DTC-Specific Costs

Advertising Costs (Critical!)

Meta Ads (Facebook/Instagram): CPM $10-30

Google Ads: CPC $1-5

TikTok Ads: CPM $5-15

Influencer Marketing: Variable

DTC ad spend typically 20-40% of revenue

3PL Logistics Costs

Common 3PL Options:

├── ShipBob

├── Deliverr

├── ShipMonk

└── Red Stag

Fee Structure:

├── Receiving: $2-5/case

├── Storage: $0.5-1/cubic ft/month

├── Pick & Pack: $2-4/order

└── Shipping: By weight/zone

Payment Processing Fees

Shopify Payments: 2.9% + $0.30

PayPal: 2.9% + $0.30

Stripe: 2.9% + $0.30

High AOV: Ratio acceptable

Low AOV: Erodes profit

Input Data

Sales (Shopify-specific)

• Average Selling Price: $___

• Average Order Value (AOV): $___

• Payment Fee: 2.9% + $0.30

Logistics (3PL)

• 3PL Fulfillment Fee: $___/order

• 3PL Storage Fee: $___/unit/month

• Receiving Fee: $___/case

Marketing (Critical!)

• Ad Spend Ratio: ___%

• Customer Acquisition Cost (CAC): $___

• Customer Lifetime Value (LTV): $___

• Repeat Purchase Rate: ___%

API Integration

Shopify Admin API

export SHOPIFY_STORE_URL="xxx.myshopify.com"

export SHOPIFY_ACCESS_TOKEN="xxx"

Available Data

| Data | API |

|------|-----|

| Orders | Orders API |

| Products | Products API |

| Inventory | Inventory API |

| Customers | Customers API |

3PL API (e.g., ShipBob)

export SHIPBOB_API_TOKEN="xxx"

Bottleneck Diagnosis Focus

DTC-specific bottlenecks:

  • High CAC → Low ad efficiency, acquisition cost eating profit
  • LTV/CAC < 3 → Customer value insufficient to support CAC
  • High 3PL costs → Poor logistics choice
  • Low repeat rate → Reliant on new customers, high cost
  • Low gross margin → Cannot support ad spend
  • DTC Health Formula

    Net Profit = Price - Product Cost - Shipping - Payment Fee - Ad Spend - Ops Cost

    DTC Golden Ratios:

    ├── Gross Margin > 60%

    ├── Ad Spend < 30%

    ├── Shipping < 15%

    ├── Net Margin > 15%

    └── LTV/CAC > 3

    vs Amazon Comparison

    | Item | Amazon | Shopify/DTC |

    |------|--------|-------------|

    | Platform fee | 8-15% | 0% |

    | Payment fee | Included | 2.9% + $0.30 |

    | Payment cycle | 14 days | 2-3 days |

    | Ad spend | 10-20% | 20-40% |

    | Traffic | Platform | Self-built |

    | Margin need | 40%+ | 60%+ |

    | Data | Limited | Full ownership |

    ---

    Part of Nexscope AI — AI tools for e-commerce sellers.

    Ссылки

    GitHub