Keyword & Search Demand

Amazon Keyword Summary MCP Tool

Break down all competitor ASIN traffic sources under a given keyword -- organic search, SP ads, SB brand ads, SBV video ads, SP recommendations, AC/ER/TR recommendation slots, with support for ASIN filtering, custom date ranges, and new traffic keyword filters.

MCP tool name

nexscope_amazon_keyword_summary

Equivalent REST API path

https://claw-callback.nexscope.ai/api/skill-api/v1/skills/amazon-keyword-summary/run

JSON-RPC method

tools/call

Authentication

Send the user API key as a bearer token on every MCP JSON-RPC request.

Authorization: Bearer nk_xxxxxxxxxxxxxxxxx

If authentication is missing or invalid, ask the user to open API Access and copy a valid key before calling this tool.

Call this MCP tool

Use tools/call with the MCP tool name below. The arguments object should match the table on this page.

{
  "jsonrpc": "2.0",
  "id": "amazon-keyword-summary-1",
  "method": "tools/call",
  "params": {
    "name": "nexscope_amazon_keyword_summary",
    "arguments": {
      "pageSize": 10,
      "last7d": true,
      "pageNum": 1,
      "country": "US",
      "searchKeyword": "phone case"
    }
  }
}

REST API equivalent

POST /api/skill-api/v1/runhttps://claw-callback.nexscope.ai/api/skill-api/v1/skills/amazon-keyword-summary/run

Canonical detail URL

https://www.nexscope.ai/mcp-map/amazon-keyword-summary

Arguments

Name	Type	Required	Meaning
`searchKeyword`	`string`	required	Search keyword, translate to the corresponding country's language whenever possible. Max length 1000 characters Example: phone case
`country`	`string`	optional	Country site, default US. Options (13 total): US, UK, DE, CA, JP, FR, ES, IT, MX, AU, AE, BR, SA Example: {}
`asins`	`string`	optional	ASIN filter list, comma-separated; if not provided, returns all ASINs for this keyword. Max length 1000 characters Example: B072MQ5BRX
`condition`	`string`	optional	Condition filter, only one at a time.<br>Flag type: nfPosition (natural traffic keyword), isSpAd (SP ad keyword), isVedioAd (video ad keyword), isBrandAd (brand ad keyword), isPPCAd (PPC ad keyword), isSearchRecommend (search recommendation keyword), acAd (SP recommendation)<br>Period count type: totalPeriod.in (new incoming traffic keywords), nfKeywordCnt.total / .in, adKeywordCnt.total / .in, allSpKeywordCnt.total / .in, spKeywordCnt.total / .in, recSpKeywordCnt.total / .in, allSbKeywordCnt.total / .in, sbKeywordCnt.total / .in, sbvKeywordCnt.total / .in Example: {}
`last7d`	`boolean`	optional	Whether to get last 7 days data, default true. When false, use startDate/endDate range Example: true
`startDate`	`string`	optional	Start date yyyy-MM-dd (effective when last7d=false; if omitted, the latest system full week is used) Example: 2026-01-01
`endDate`	`string`	optional	End date yyyy-MM-dd (paired with startDate) Example: 2026-01-01
`sortBy`	`string`	optional	Sort field. Options: totalKeywordNum (all traffic keywords), naturalKeywordNum (natural traffic keywords), brandKeywordNum (brand ad keywords), vedioKeywordNum (video ad keywords), acKeywordNum (AC recommended keywords), erKeywordNum (ER recommended keywords), trKeywordNum (TR recommended keywords), sumScore (total keyword exposure score), totalNfScore, totalSpSocre (note spelling), totalBrandScore, totalVedioScore, totalAcScore, totalTrScore, totalErScore Example: {}
`pageNum`	`integer`	optional	Page number, default 1 Example: 1
`pageSize`	`integer`	optional	Results per page, min 10, max 100, default 100 Example: 10
`desc`	`boolean`	optional	Whether to sort descending, default true Example: true

Response fields

Treat structuredContent as the programmatic API response payload.

Name	Type	Required	Meaning
`code`	`string`	optional	Response code Example: {}
`msg`	`string`	optional	Message Example: {}
`total`	`integer`	optional	Number of data records actually returned Example: 1
`data`	`array`	optional	Return data, array of product keyword traffic data objects Example: []
`columns`	`array`	optional	Render columns Example: []
`type`	`string`	optional	Render style Example: {}
`title`	`string`	optional	Title Example: {}
`costTime`	`integer`	optional	Latency (ms) Example: 1
`costToken`	`integer`	optional	Tokens consumed Example: 1
`data[].asin`	`string`	optional	ASIN code Example: B072MQ5BRX
`data[].productTitle`	`string`	optional	Product title Example: {}
`data[].productImageUrl`	`string`	optional	Product main image URL Example: https://example.com/image.jpg
`data[].productPrice`	`number`	optional	Product price Example: 1
`data[].customerRatingCount`	`integer`	optional	Total customer rating count Example: 1
`data[].productStarRating`	`number`	optional	Product star rating (0-5 stars) Example: 1
`data[].productRatingScore`	`number`	optional	Product rating score value Example: 1
`data[].productUpdateTime`	`string`	optional	Product update time (yyyy-MM-dd HH:mm:ss) Example: 2026-01-01
`data[].dataPeriodStartDate`	`string`	optional	Data period start date (yyyy-MM-dd) Example: 2026-01-01
`data[].totalExposureScore`	`number`	optional	Total exposure score Example: 1
`data[].totalExposureRatio`	`number`	optional	Total traffic share Example: 1
`data[].naturalSearchExposureScore`	`number`	optional	Natural search exposure total score Example: 1
`data[].naturalSearchExposureRatio`	`number`	optional	Natural search exposure ratio Example: 1
`data[].sponsoredProductsExposureScore`	`number`	optional	SP ad exposure total score Example: 1
`data[].sponsoredProductsExposureRatio`	`number`	optional	SP ad exposure ratio Example: 1
`data[].brandAdExposureScore`	`number`	optional	Brand ad exposure total score Example: 1
`data[].brandAdExposureRatio`	`number`	optional	Brand ad exposure ratio Example: 1
`data[].videoAdExposureScore`	`number`	optional	Video ad exposure total score Example: 1
`data[].videoAdExposureRatio`	`number`	optional	Video ad exposure ratio Example: 1
`data[].amazonsChoiceExposureScore`	`number`	optional	AC exposure total score Example: 1
`data[].amazonsChoiceExposureRatio`	`number`	optional	AC exposure ratio Example: 1
`data[].editorialRecommendationsExposureScore`	`number`	optional	ER exposure total score Example: 1
`data[].editorialRecommendationsExposureRatio`	`number`	optional	ER exposure ratio Example: 1
`data[].topRatedExposureScore`	`number`	optional	TR exposure total score Example: 1
`data[].topRatedExposureRatio`	`number`	optional	TR exposure ratio Example: 1
`data[].recommendPositionExposureScore`	`number`	optional	Recommendation position exposure total score Example: 1
`data[].recommendAdExposureScore`	`number`	optional	Recommendation position ad exposure score Example: 1
`data[].recommendAdExposureRatio`	`number`	optional	Recommendation position ad traffic share Example: 1
`data[].recommendNonadExposureScore`	`number`	optional	Recommendation position non-ad exposure score Example: 1
`data[].recommendNonadExposureRatio`	`number`	optional	Recommendation position non-ad traffic share Example: 1
`data[].comprehensiveNaturalExposureScore`	`number`	optional	Comprehensive natural traffic score (natural search + recommendation non-ad) Example: 1
`data[].comprehensiveNaturalExposureRatio`	`number`	optional	Comprehensive natural traffic share Example: 1
`data[].keywordTotalExposureScore`	`number`	optional	Keyword total score Example: 1
`data[].keywordNaturalExposureScore`	`number`	optional	Keyword natural score Example: 1
`data[].keywordSponsoredProductsExposureScore`	`number`	optional	Keyword SP ad score Example: 1
`data[].keywordBrandAdExposureScore`	`number`	optional	Keyword brand ad score Example: 1
`data[].keywordVideoAdExposureScore`	`number`	optional	Keyword video ad score Example: 1
`data[].keywordAmazonsChoiceExposureScore`	`number`	optional	Keyword AC score Example: 1
`data[].keywordRecommendExposureScore`	`number`	optional	Keyword recommendation position score Example: 1
`data[].keywordRecommendAdExposureScore`	`number`	optional	Keyword recommendation position ad score Example: 1
`data[].keywordRecommendNonadExposureScore`	`number`	optional	Keyword recommendation position non-ad score Example: 1
`data[].keywordComprehensiveNaturalExposureScore`	`number`	optional	Keyword comprehensive natural score (natural + recommendation non-ad) Example: 1
`data[].ppcTrafficSources`	`array`	optional	PPC paid ad traffic source markers. Contains: SP ads, top brand ads, bottom brand ads, video ads Example: []
`data[].naturalSearchTrafficSources`	`array`	optional	Natural search traffic source markers Example: []
`data[].amazonRecommendationSources`	`array`	optional	Amazon recommendation traffic source markers. Contains: Best Seller, AC, ER, TR, TRFOB, etc. Example: []
`data[].promotionalDealSources`	`array`	optional	Promotional deal traffic source markers. Contains: Coupon, Limited Time Deal, Lowest Price in 30 Days, etc. Example: []
`errcode`	`integer`	optional	Upstream status code returned by the provider. Example: {}
`errmsg`	`string`	optional	Upstream status message returned by the provider. Example: {}
`message`	`string`	optional	Provider-specific message. Example: {}
`sourceType`	`string`	optional	Provider-specific source platform type. Example: {}
`sourceTool`	`string`	optional	Provider-specific source tool name. Example: {}
`page`	`integer`	optional	Current page returned by the upstream provider. Example: {}
`pageSize`	`integer`	optional	Page size returned by the upstream provider. Example: {}
`pageItemCount`	`integer`	optional	Item count on the current page returned by the upstream provider. Example: {}
`totalPage`	`integer`	optional	Total page count returned by the upstream provider. Example: {}
`dataSnapshotMonth`	`string`	optional	Data snapshot month returned by the upstream provider. Example: {}

Examples

Example arguments

{
  "pageSize": 10,
  "last7d": true,
  "pageNum": 1,
  "country": "US",
  "searchKeyword": "phone case"
}

Example structuredContent

{
  "total": 1,
  "data": [
    {
      "asin": "B072MQ5BRX",
      "productImageUrl": "https://example.com/image.jpg",
      "productPrice": 1,
      "customerRatingCount": 1,
      "productStarRating": 1,
      "productRatingScore": 1,
      "productUpdateTime": "2026-01-01",
      "dataPeriodStartDate": "2026-01-01",
      "totalExposureScore": 1,
      "totalExposureRatio": 1,
      "naturalSearchExposureScore": 1,
      "naturalSearchExposureRatio": 1,
      "sponsoredProductsExposureScore": 1,
      "sponsoredProductsExposureRatio": 1,
      "brandAdExposureScore": 1,
      "brandAdExposureRatio": 1,
      "videoAdExposureScore": 1,
      "videoAdExposureRatio": 1,
      "amazonsChoiceExposureScore": 1,
      "amazonsChoiceExposureRatio": 1,
      "editorialRecommendationsExposureScore": 1,
      "editorialRecommendationsExposureRatio": 1,
      "topRatedExposureScore": 1,
      "topRatedExposureRatio": 1,
      "recommendPositionExposureScore": 1,
      "recommendAdExposureScore": 1,
      "recommendAdExposureRatio": 1,
      "recommendNonadExposureScore": 1,
      "recommendNonadExposureRatio": 1,
      "comprehensiveNaturalExposureScore": 1,
      "comprehensiveNaturalExposureRatio": 1,
      "keywordTotalExposureScore": 1,
      "keywordNaturalExposureScore": 1,
      "keywordSponsoredProductsExposureScore": 1,
      "keywordBrandAdExposureScore": 1,
      "keywordVideoAdExposureScore": 1,
      "keywordAmazonsChoiceExposureScore": 1,
      "keywordRecommendExposureScore": 1,
      "keywordRecommendAdExposureScore": 1,
      "keywordRecommendNonadExposureScore": 1,
      "keywordComprehensiveNaturalExposureScore": 1,
      "ppcTrafficSources": [],
      "naturalSearchTrafficSources": [],
      "amazonRecommendationSources": [],
      "promotionalDealSources": []
    }
  ],
  "columns": [],
  "costTime": 1,
  "costToken": 1
}